Welcome to Maternico’s Cookie Policy.
On this page you will find an explanation of the types of cookies we use, the purposes for which they are used, how we use third party technologies, and how you may manage or withdraw your consent.

1. What are cookies and why we use them
Cookies are small text files stored on your device (computer, phone, tablet) when you visit a website. They allow the site to remember your choices, enhance user experience, measure performance, and display content or ads that are relevant to you.

2. Consent principle and legal basis
• For cookies that are not strictly necessary (for example, advertising or performance cookies), we require your explicit consent before using them, in accordance with EU law (GDPR and ePrivacy).
• Cookies that are essential for the website to function may be activated without your consent, as they are required for basic operations (for example: shopping cart, session security).
• You can change or withdraw your consent at any time. See the section "Managing and deleting cookies" below.

3. Categories of cookies we use or may use

Essential (Strictly Necessary)
Purpose: Enable basic site functions such as session handling, cart management, payment process, and security.
Example: Shopping cart contents, authentication tokens.
Status: Always active and cannot be turned off through the banner.

Functional
Purpose: Remember user preferences like language, region, and display settings.
Status: Can be accepted or declined.

Performance / Analytics
Purpose: Collect anonymous data to help improve the website, such as browsing patterns and popular pages.
Example: Google Analytics.
Status: Can be accepted or declined.

Advertising / Targeting
Purpose: Deliver personalized ads and measure campaign effectiveness.
Example: Meta Pixel, Google Ads Remarketing.
Status: Can be accepted or declined.

Note: This policy also covers potential future third party providers. We may add new services or cookies, and when we do, this policy and the banner will be updated.

4. Third party providers (current and future)
Maternico uses third party services and technologies to support operations, payments, analytics, marketing, and user experience.
The list below is an example and may change from time to time depending on business or legal requirements.

Examples include:
• Shopify Payments, Stripe, PayPal – secure payment processing
• Google Analytics, Google Ads – traffic analysis and advertising
• Meta Pixel – advertising measurement and optimization
• Hotjar or similar tools – user experience improvement

For the full list of third party providers and their data practices, please see our Privacy Policy.

5. Retention periods
Each cookie type has a different storage duration. For example:
• Session cookies (essential): deleted when the browser is closed.
• Performance / analytics cookies: up to 2 years, depending on the provider.
• Advertising cookies: up to 2 years, depending on the provider.

Exact durations will be listed in the full cookie table when published.

6. How we collect and use data
Data collected may include anonymous browsing data, device identifiers, IP address (if required), and technical information.
We use this information to operate the site, improve user experience, ensure security, and run marketing activities.
Personal data is processed in accordance with our Privacy Policy.

7. Consent management and banner
When you first visit the site, a consent banner will appear with this message:

“Browsing or purchasing on the Maternico website involves the use of cookies to improve user experience, analytics, and marketing. You can choose which cookies to allow or click ‘Accept All’.”

Buttons: Accept All | Decline Non Essential | Manage Preferences

The preferences modal allows you to:
• Enable or disable each cookie category (Functional / Performance / Advertising).
• Access links to the full Cookie Policy and Privacy Policy.
• Save your selection.

Your consent choice will be recorded (time, categories selected, IP address) for compliance purposes.

8. How to delete or block cookies

1. Manage your consent via the site’s cookie settings page.
   
2. Delete or block cookies in your browser settings (Chrome, Safari, Firefox, Edge, etc.).
   
3. Clear browsing data from your device.
   

Note: Blocking essential cookies may cause parts of the website to malfunction, including the checkout process.

9. Additional technologies
In addition to cookies, we may use local storage, web beacons, or similar technologies. The same consent rules apply to these technologies.

10. Data transfers outside the EU
Some providers (for example Google or Meta) may transfer data to countries outside the EU.
We ensure appropriate safeguards such as Standard Contractual Clauses are in place as required by law.
For more details, see our Privacy Policy.

11. Updates to this policy
We may update this Cookie Policy from time to time (for example, if we add new tools or providers).
Any updates will appear on this page along with the date of change.
By continuing to use our website, you agree to the updated version.

12. Questions or requests
If you have questions about this Cookie Policy or need help managing your preferences, contact us at hello@maternico.com.
For data deletion or privacy requests, please refer to our Privacy Policy.

Last updated: October 16, 2025
This policy complies with EU privacy law (GDPR and ePrivacy Directive) and follows Shopify privacy standards.